The director of Rescom Realty requested a completely new corporate identity. The brief was a corporate look with a feminine touch that would stand out in the market place and instill confidence in clients. As a result, the blue lends itself to the business aspect of the company and the magenta gives it a softer edge. The branding was required to run across business cards, brochures, pamphlets, flags, sign boards, vehicle signage and documents. The strength of the logo shows this is a company that can stand its ground and portrays professionalism.
